Matilda Catamarans
Client: Matilda Catamarans
Project: Matilda Catamarans Brand Development
Expertise: Visual Identity, Print Design, Photography
Brand touch-points
• Visual Identity
• Posters
• Banners
• Brochures
• Flyers
Upon deciding to change their name from Matilda Catamarans to Matilda Cruises our client also decided to embark on a brand refresh to proudly display their new attitude.
Our brief was to build the new brand system using the existing Matilda Cruises logotype as the foundation and develop whatever graphic devices necessary to brand a myriad of brand touch-points.
A photography shoot was undertaken on Sydney Harbour to build a image library that would be utilised across all promotional material.
